Wednesday, October 11, 2017
Charles Smith, Executive Commissioner
Kelli Weldon, 512-424-6951

AUSTIN - More than 1,000 Texas fifth-grade students will participate in the Red Ribbon Rally kickoff event at the State Capitol tomorrow, Oct. 12. The rally serves as the statewide kickoff to Red Ribbon Week, the oldest and largest drug prevention program in the United States, reaching millions of students nationwide.

Supported by the Texas Health and Human Services Commission, the event is an opportunity to educate students and the public through activities, prevention messages and commitments to live drug free.

This year, Red Ribbon Week will be observed in schools and communities across Texas from Oct. 23 to 31. The event highlights the 2017 National Red Ribbon Week theme, “Your Future is Key, So Stay Drug Free,” and aims to motivate students to pledge their commitment to a drug-free life.

WHAT: Texas Capitol Red Ribbon Rally
WHEN: Thursday, Oct. 12, 2017

  • 11 a.m. to noon - Registration
  • Noon to 12:45 p.m. - Opening remarks and performance by ColdTowne Theater
  • 1 to 2 p.m. - Activity fair

WHERE: Texas State Capitol, South Steps

For information about the state’s substance abuse prevention efforts, go to

The Red Ribbon campaign was created in memory of U.S. Drug Enforcement Administration agent Enrique Camarena, who was murdered by drug traffickers in Mexico in 1985.